Stories hitharder.
Turning ideas into thoughtful experiences through strategy, storytelling, and intentional design.
5.5 years
experience
Bengaluru, India
based in
2019
the start
Senior Graphic DesignerEst. 2019 — Bengaluru- Based
- Bengaluru, India
- Since
- 2019
Trained in fashion, built for pixels.
Fashion school taught me taste. Five and a half years at India's fastest consumer platforms turned it into a weapon — campaigns, brand systems and interfaces people stop on.
“Innovative design leader with 5.5 years of experience in developing comprehensive visual systems for high-growth consumer platforms, including performance marketing, brand partnerships, and product design. Expertise in enhancing design workflows through Figma, mentoring design teams, and aligning visual strategies with business objectives. Aiming for a Lead Designer role to drive creative initiatives and foster team collaboration.
“Detail-oriented, organized and meticulous. Creative, with a talent for developing unique custom artwork — and an innovative approach to ideas and concept development.”
Design Craft
01UI/UX Design—Digital Illustration—Brand Identity Design—Print & Campaign Design—Motion / Animation Workflows—Social Media Graphics
Systems & Teams
02Creative Direction—Cross-Functional Collaboration—Stakeholder Management—Visual Storytelling—Design Systems—Mentoring Designers
Software
03Figma—Adobe Photoshop—Adobe Illustrator—Adobe InDesign—Framer
The proof, framed.
The road so far.
01/2024 — Present
Swiggy
Senior Graphic Designer · Bengaluru, India
Owned end-to-end design for credit card product promotions, translating financial features into conversion-driven campaigns. · Crafted the visual identity for Swiggy ONE BLCK, partnering with restaurant and sponsor brands on offer-led creative. · Led design collaboration with JioHotstar on entertainment and sports partnerships — from the food campaign for Dhurandhar to IPL promotional creative. · Directed creative strategy for Central Growth initiatives, building scalable, multi-format creative systems.
08/2022 — 12/2023
BuyMore
Senior Graphic Designer · Bengaluru, India
Created 100% original artwork across print, web and video, alongside motion graphics for sites and apps. · Designed mocks and workflows for approval, quality-checked agency files, and coordinated master files for outsourcing. · Mentored junior designers and elevated overall team output standards. · Worked with UX and product teams on wireframes, mockups and UI within frontend frameworks.
09/2021 — 07/2022
AI Probably
Graphic Designer · Delhi, India
Composed guideline-oriented designs for Amazon and Flipkart advertisements. · Devised site maps and mockups based on proven methodologies and user feedback. · Ran competitive analysis and trend research to design ahead of the market. · Built theme-based reels and promotional video plans.
04/2019 — 05/2019
Karmic Events India
Graphic Design Intern · Delhi, India
Promoted events through posters, digital invites and brochures. · Produced layouts in Photoshop, Illustrator and InDesign — the origin of the craft.
Origins of the craft
2021
Amity University, Noida
Bachelor in Fashion Designing
2017
G.D. Goenka Public School, Siliguri
Intermediate — Science
2015
St. Mary's High School, Cooch Behar
Matriculation
Your story starts with hello.
Aiming for a Lead Designer role. If that sounds like your team — tell me what you're building and I'll bring the story to it.
Off the clock
Languages
Interests